Fourteen weeks.
A working career.
A mentorship built for models who are serious about where this goes. Weekly 1:1 sessions, the systems for outreach and content, and a single standard for what counts as progress.
Models who are ready to build something real.
- You've decided this matters to you, whatever that looks like.
- You're willing to show up consistently and do the work between sessions.
- You want clarity, direction, and someone genuinely in your corner.
- You're open to honest feedback and prepared to act on it.
Models who want results without the process.
- If you're not open to feedback or direction.
- If you want someone to do it for you.
- If you're not willing to put in the time your schedule allows.
What you work on.
Weekly 1:1 sessions
Your first four sessions are weekly. From there, sessions run fortnightly for the remainder of the 14 weeks. Every session is private, focused, and built around where you actually are.
Communication and booking systems
Templates, scripts, and frameworks for reaching out to clients and brands. You'll understand how the industry communicates and how to position yourself within it, whether you're signed or independent.
Content and presence
What to post, what not to post, and what actually makes casting directors and brands stop scrolling. Your page is part of your portfolio. We treat it that way.
Body and posture work
The unglamorous part. How you move, stand, and hold a camera at scale. The difference between someone who looks like a model and someone who books like one.
Brand partnerships and paid work
How to identify, approach, and secure paid work with brands directly. Building relationships that turn into repeat bookings and a working income.
Community access
Full access to The Map Room: the private WhatsApp community with fortnightly group calls, The Model Audit Posting, tutorials and modules, and casting opportunities as they come up.
A timeline you can hold.
Stage 1: The Foundation
Audit, positioning, brand identity, and the baseline everything else builds on.
Stage 2: Commercial Competence
Now that you're positioned, we go after the market. Agency outreach, portfolio gaps, casting preparation, comp card and rate strategy. We get you in front of the right people in the right way and make sure you're ready when the doors open.
Stage 3: The Independent Operator
Systems, rates, and a repeatable pipeline you can run on your own long after the program ends. You become the CEO of your own brand.
We keep going until it's done. At no cost.
The guarantee applies to clients who show up consistently, complete their sessions, and engage with the systems provided. If you finish the program having done your part and haven't landed a qualifying booking, we keep working with you at no additional cost until you do.
$8,800 inc GST.
14 weeks. Payment plans discussed directly with Joey on your intro call. Every situation is different and we work with you to find something that makes sense.
In plain terms.
Apply by audit.
The Model Audit takes about four minutes. It routes you to the right next step whether that's The Model Map or somewhere else.